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IN ALL THINGS

SPECIALIZING

EXCITING

WELCOME TO KOOK STACK

An evolving collection of creative projects…

Kook Stack was established to help connect the common company to their customer. To inspire. To add a little incredible. To make the internet more interesting. I leave no idea unearthed when helping you build a better brand presence on the interwebs. Creative? Of course. Innovative? Undoubtedly.

I believe in the power of creativity fused with strategy. Data becomes more than just numbers when it’s used to tell a story that resonates, and visuals become more than eye candy when they capture a truth people didn’t know they were looking for. Whether it’s a crisp video that lingers in your mind or a website that just works, it’s all about making the complex feel effortless.

The goal is to be a breath of fresh air in an industry otherwise filled with stagnant, stuffy, too serious types. From petrol and pedal powered, to waves and whiskey… Kook Stack is a source of inspiration and ideas, marketing and media management, web design and all those other digital doo-dads.

Its alive! A lot like the ever changing web-o-sphere in which we live.

DIGITAL MARKETING

In the digital chaos, marketing isn’t just a strategy—it’s a controlled explosion of creativity and data. It’s about making people care in a world where attention is the most elusive currency. If you’re not memorable, you’re dead in the water.

Visual Storytelling

Every shot is a high-stakes gamble to capture truth, or at least something close enough to sell. In a sea of visual noise, the goal is to create images that demand attention and refuse to let go. These aren’t just pictures—they’re moments weaponized for impact.

ARTIFICIAL INTELLIGENCE

AI is the secret weapon in the modern arsenal, transforming raw data into insights that feel eerily human. It’s not just about automating the mundane—it’s about predicting needs, solving problems before they arise, and making your operations not just efficient but almost prescient.

branding by design

Branding is the subtle art of making the abstract unforgettable, the invisible unforgettable. Graphic design is how you tattoo your identity onto the minds of your audience. Together, they turn ideas into cultural phenomena.

Web Development

In the vast digital wilderness, your website is both your fortress and your storefront—where every click needs to count. It’s not just about building a site that works; it’s about creating an experience that draws people in and keeps them coming back for more.

I have been very lucky to have had Shawn and Kook Stack plan, implement and manage several marketing and social media pushes for a few of ArgyleCO's products. I have worked with several agencies over the last 7 years and none have had even a quarter of the numbers that Kook Stack brought in. I no longer make any decisions related to digital media and marketing without consulting them first. Kook Stack was vital from to start to finish in the branding of our most recent and biggest launch yet. They handled everything and made sure our name, branding and social media properties worked in harmony to maximize the launch bump for our message and product.
Matthew Oswald : Senior Success Engineer at Files.com - https://www.heymugsy.com/
Shawn was social media specialist at Eddie Bauer. He helped streamline several processes and helped launch the Eddie Bauer Adventure Guide app. Shawn has an outstanding attitude, can-do spirit and has a thorough and up-to-date knowledge of all things social. Shawn is a great professional catch!
Kristen Elliott : VP Marketing & Ecommerce at Eddie Bauer - https://www.eddiebauer.com/
Shawn's understanding of digital media is unparalleled. During his employment at Caffe Vita, Shawn created unique digital marketing campaigns, and executed them with great success. He acted as lead resource for social media & content coordinators during execution of said campaigns, and constantly identified opportunities for cross-brand promotion and budget optimization. Both engagement and impressions steadily increased across the board. The results of this were an increased ROI and brand exposure in both our current and new markets.
Gretchen Hackler : Marketing DirectorMarketing Director Caffe Vita Coffee Roasting Co. - https://www.caffevita.com/